[reddit links] Did you know every minute, more than 500 hours of video get uploaded to YouTube? Crazy, right?

https://www.reddit.com/r/SmallYoutubers/comments/1e6a9zj/did_you_know_every_minute_more_than_500_hours_of/
Staying relevant means constantly cooking up new ideas and I thought I’d share some insights on what’s been working for me.

Every day, I carve out a small window—just 10-15 minutes—to brainstorm. This isn’t just about jotting down random thoughts; it’s a focused effort to pinpoint gaps in my niche. I ask myself, “What’s missing?” and “How can I fill this void in a way that resonates with my audience?

Speaking of the audience, they are a goldmine of ideas. I’ve made it a habit to engage directly with my viewers, asking them what they’d like to see more of on the channel. Whether through comments, polls, or direct messages, their feedback is invaluable and often sparks ideas I might not have considered on my own.

I regularly watch videos from channels similar to mine—not to copy, but to understand what’s working for them. I take notes on their most popular videos, analyzing elements like their titles, thumbnails, video structure, and even the audience’s reactions in the comments. This research helps me identify trends and opportunities to innovate in my own videos.

Google Trends is invaluable for spotting what topics are heating up. For example, when I notice a spike in searches for a specific topic related to my niche, it tells me there’s growing interest that I could tap into. Reddit is another treasure trove. By following threads related to my content, I gain insights into questions people have or problems they face, which often sparks ideas for videos. Recently, I started using Boost App Social alongside these tools. It’s handy for quickly generating ideas and getting a feel for what might resonate with my audience without overwhelming the creative process.

After gathering all these insights, I create a content calendar to schedule my videos around peak interest times and ongoing discussions. This structured approach ensures I’m consistently delivering content that is timely, relevant, and engaging.

I’d love to hear from you guys, too. What strategies do you use?

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